In this episode I interview Sowmya Murthy, who is based in Los Angeles. Sowmya is a SaaS Growth Executive and CCO at Seven Lakes Technologies. From $4B global enterprises to $7M ARR SaaS startups, Sowmya has a history of success in leading high-performance global product, sales, customer success and marketing teams to implement go-to-market strategies that help “the entry product” win against software legacy companies (www.sevenlakes.com).
In this interview we discuss creating strong vertical niche markets and building category defining brands that beat legacy enterprise incumbents, how to approach building high-performing go-to-market teams, and Sowmya's favourite business book, Shakti Leadership by Nilima Bhat and Raj Sisodia... plus lots more.
SaaS Startup Stories With Scott Dudley
SaaS Startup Stories is for SaaS founders who are interested in discovering how other SaaS companies got off the ground in the very beginning, and how they've managed to grow the business since.
This podcast will provide valuable insights into how a successful SaaS business is run and what mistakes to avoid. Sit back and enjoy as I interview SaaS founders and experts to discover what works and what doesn't.